The 2016 China Charity Ranking: An Analysis of Charitable Donations in 2015

China Philanthropy Times

中文 English

The annual China Charity Ranking, supported by China’s Ministry of Civil Affairs and the China Philanthropy Times, is an overall summary of the state of Chinese charitable donations over the previous year.

The ranking of chinese philanthropists: philanthropists working in finance, real estate and the internet lead the way

The 2016 China Charity Ranking (the 13th edition of the China Charity Ranking, or 第十三届中国慈善榜) includes 147 philanthropists, who made total donations of 5.263 billion Yuan. Both the number of philanthropists and the amount of donations have clearly dropped compared with the rankings for 2015. This reflects a trend consistent with the economic situation. This trend stands in stark contrast to the rapid growth of public donations.

At the same time, in terms of the sectors from which the philanthropists come, the financial, real estate and internet industries still play a significant role.

To sum up, the general outlook for donations in 2015 remains quite good.

 

The total amount of donations has declined

Within the rankings there are 15 philanthropists who have donated over 100 million Yuan per person, for a total of 2.19 billion; 42 philanthropists who have donated over 50 million per person, for a total of 3.688 billion; and 105 philanthropists who have donated over 10 million per person, for a total of 5.09 billion. Philanthropists who donated over 10 million Yuan account for more than 96% of the total. 

The gap between this year and last year’s situation (the 2015 China Charity Ranking) is quite striking.

199 philanthropists made the list of the 2015 China Charity Ranking, and they donated 21.9 billion Yuan in total. The 2015 Ranking remains the one with the highest amount of donations by far. This was mainly caused by Jack Ma’s large donations in 2014, when Jack Ma and Cai Chongxin donated the options they held in Alibaba, which made up 2% of the general equity of the Alibaba Group. Jack Ma’s part alone was worth 12.4 billion Yuan.

If we don’t consider the donations made by Jack Ma, the other 198 philanthropists in the 2015 ranking donated 9.502 billion Yuan in total, with each one donating 47.74 million Yuan in average. However, the average number for 2016 is only 35.8 million Yuan per person.

This change, to some extent, is in accordance with the change in the economic situation in 2015.

 

Some sectors, like the internet industry, hold great power

Although the total amount of donations declined, some specific industries still had an eye-catching performance in 2015.

Last year, the philanthropist who donated the most money came from the Internet industry. Chen Yidan, the main funder of Tencent and the sponsor of the Tencent Foundation, ranked first with donations of 295 million Yuan, donations which were mainly put into the construction of the Wuhan College. Apart from Chen Yidan, four more philanthropists from the internet industry are also in the ranking: Jack Ma from Alibaba, Li Yanhong from Baidu, Liu Qiangdong from JD.com and Pang Shengdong from 2345.com.

Within the ranking there are 16 philanthropists from the real estate industry, making them the biggest group. They have altogether donated 535 million Yuan, and account for one tenth of the total amount.

The financial and investment industry has contributed the largest donations in total. 12 philanthropists donated 572 million Yuan.

It can be seen from these statistics that if a specific industry develops quite well, the entrepreneurs from that industry will correspondingly make a bigger contribution to philanthropy.

 

The Ranking of Chinese Enterprises for Philanthropy: private enterprises playing the dominant role in giving large donations

The number of enterprises donating more than one hundred million and their total donations in 2015 are almost equal to what they were in 2014. The top three donating enterprises are the Century Golden Resources Group, Tencent and the Dalian Wanda Group, in that order. According to the ranking, private companies have become major donors and have gradually enlarged their coverage in China; nearly all the high ranking donors are from the economically developed regions; large donors are still mainly from the real estate and energy and minerals industries, but their proportion has declined; social responsibility is increasingly emphasized; and enterprises’ annual donations to society tend to stabilize when no major disasters occur during the year.

Since the enterprises that do charity work started being covered in the third edition of the China Charity Ranking (2006), their ranks have been strictly listed according to the total monetary and financial donations of the previous year, with 1 million Yuan as the bottom amount. This year, the Century Golden Resources Group ranks top with total donations of 519.6 million Yuan, while Tencent with 470 million Yuan and the Dalian Wanda Group with 360 million Yuan both rank behind. In 2015, the listed 349 enterprises made donations of 4.8667385 billion Yuan in total, out of which 13 enterprises donated more than 100 million each and accounted for 2.86672 billion Yuan. These numbers are basically equal to those of last year. We can see that enterprises’ annual donations to society tend to stabilize when no major disasters occur.

Looking at Chinese enterprises in the Mainland, it is clear that private enterprises still performed strongly in 2015. There are 219 private enterprises listed, accounting for 62.75% of total enterprises, and their overall donations amounted to 3.91749 billion Yuan, accounting for 80.49% of the total. This figure of 80.49% is almost 20% higher than last year’s 60.57%. Eight private enterprises are listed among the top 10 donors and 11 private enterprises donated no less than 100 million Yuan. As the primary donating group, these 11 private enterprises contributed 2.52958 billion Yuan totally, nearly 800 million Yuan higher than the figure for the previous year.

Coming to the enterprise’s location, donations are mainly from the economically developed regions such as Beijing, Shanghai, Guangdong, Jiangsu, Zhejiang, and the special administrative regions of Hong Kong, Macau and Taiwan. A Guangdong-based enterprise again ranks top with total donations of 1.0228 billion Yuan.

Looking at the different sectors that the enterprises belong to, large donors are still mainly from the real estate and energy and minerals industries, but their proportion is decreasing. For example, 35 enterprises from the real estate industry are listed this year, but the figure last year was 54. These 35 enterprises made total donations of 970.31 million Yuan, with a year-on-year drop of nearly 200 million Yuan.

 

The Ranking of Chinese Charitable Foundations: public offering of funds dramatically increasing

Last year we added the ranking of Chinese Charitable Foundations to the China Charity Ranking for the first time. We released the second edition of Chinese Charitable Foundations this year. At present, there are 4923 foundations in Mainland China. The amount of foundations is growing rapidly due to several positive policies, such as fewer restrictions on registration.

Generally speaking, Public-Fundraising Foundations had a strong performance in 2015. Comparing the first diagram with the second one, we can see that the top ten public-fundraising foundations raised over 3.9 billion Yuan in 2015, 1.1 billion more than the donations raised by the previous year’s top ten foundations. Thirteen foundations raised more than 100 million Yuan each while only seven foundations reached this level in 2014. Given the Nepal Earthquake in 2015 (which influenced Tibet) and the Ludian Earthquake (in Yunnan) in 2014, major natural disasters appear not to be the dominant reason causing the big gap between the amounts of fundraising in the two years.

 

“Internet+” helps foundations with fundraising

“Internet+” refers to the application of the internet and other information technologies in conventional industries. It is an incomplete equation where various internets (the mobile Internet, cloud computing, big data or the Internet of Things) can be added to other fields, fostering new industries and business development in China.

It is reported by the China Philanthropy Times that many foundations said enterprises had less incentive to donate money in 2015, because of the economic recession. By contrast, the amount of funds raised from the public by foundations has dramatically increased. Funds raised from the public made up nearly 40% of total donations for the China Youth Development Foundation in 2015, 30% for the China Women Development Foundation and 59% for the China Charities Aid Foundation for Children(中华少年儿童慈善基金会). More than 70% of the funds of the One Foundation have come from donations from the public in the last two years.

If the funds raised from the public by a single foundation increase, this may be caused by its own attitudes and fundraising methods. But the fact that so many different foundations are all increasing the amount of funds raised from the public indicates their close link to the popular model of “Internet + charity”. In 2015, nearly all the public-fundraising foundations did a great job in online fundraising. The Charity Day of the 9thof September, sponsored by Tencent, created a “charity festival” in which the model of “Internet+” played an important role. The combination of the Internet and charity integrates fundraising into communication, introducing charity to the general public. This way it is more convenient for people to donate money and learn about the project, with the closer relationship between charitable organizations and donors and a greater transparency in donations. On April 20th, the One Foundation started to cooperate with Aliyun. The agreement is that Aliyun will support One Foundation’s Monthly Donation Strategy based on Big Data Service and data mining technology. Following this trend, the Internet is of great significance for charitable organizations to protect donors’ interests.

When it comes to non-public-fundraising foundations, six foundations donated more than 100 million Yuan each in 2015 while only three did so in 2014. Generally speaking, there is little difference betweenthe ranking of non-public fundraising foundations in 2015 and 2014.

On the 29th of May last year, the Recommendation on Supporting National Enterprises to Take Part in Charity was jointly released by the Ministry of Civil Affairs and the State-owned Assets Supervision and Administration, clearly pointing out that national enterprises are encouraged to actively take part in charity. In August the China Internet Development Foundation was set up in Beijing, becoming China, and maybe the world’s, first public-fundraising foundation to operate exclusively in the field of the Internet.

 

Foundations lead Chinese civil charities in going abroad

In the field of charitable services, 2015 saw large-scale overseas assistance coming from the forces of civil society. On April 25th, a magnitude 8.1 earthquake happened in Nepal. Faced with this catastrophe, the China Foundation for Poverty Alleviation, the One Foundation, the Amity Foundation and the China Social Welfare Foundation, together with their rescue teams, arrived at the site of the disaster at once in order to start rescue operations and organize donations. This overseas assistance was the catalyst that encouraged civil society to go overseas, marking a great milestone in the development of china’s civil charity.

In 2015, the China Foundation for Poverty Alleviation established branch offices in Myanmar and Nepal. The foundation’s internationalization has already moved from the first stage of quick emergency rescue to the second stage of organizing international projects and setting up international branches. Now it is moving into the third stage, which represents sending officers abroad to operate long-term projects and registering overseas offices. Furthermore, the Amity Foundation set up its African Office in the capital of Ethiopia in July 2015, becoming the first Chinese charitable organization to officially set up an office in Africa.

Following the recent earthquake in Ecuador, the China Foundation for Poverty Alleviation, the Amity Foundation and the Zhejiang Ram Union arrived in Ecuador to provide assistance. What can be predicted is that more and more Chinese civil charities will start to show their muscle abroad in the future.

分析 | 2015年大额捐赠下降 基金会公众募款上升

2016-04-29 新闻编辑部 公益时报
中国慈善家榜:
金融、房地产、互联网各领风骚

第十三届(2016)慈善家榜入榜慈善家147位,合计捐赠52.63亿元。无论是入榜慈善家数量还是捐赠总额,与第十二届(2015)慈善榜都有明显下降,显示出与经济形势相同的变化趋势。这一趋势与公众捐赠的迅速增长形成了有趣的对比。

与此同时,从行业的角度进行分析,来自金融、房地产、互联网行业的慈善家在捐赠方面的表现依然显现出几抹亮色。

总体来说,2015年的捐赠依然保持良好的发展态势。

★ 捐赠总额下降

入榜慈善家中捐赠额达到亿元以上的共15位,合计捐赠21.23亿元;5000万元以上的共42位,合计捐赠36.88亿元;1000万元以上的共105位,合计捐赠50.90亿元。1000万元以上的捐赠占比达到96%以上。

这一数据与第十二届(2015)慈善榜相比差距不小。

第十二届(2015)慈善榜共199位慈善家入榜,捐赠总额达到219.02亿元。这是目前为止捐赠总额最高的一届。当然,这一最高数额的取得,与马云在2014年的捐赠有极大的关系。在这一年,马云和和蔡崇信一起一次性捐赠的在阿里巴巴集团拥有的期权,总体规模为阿里集团总股本的2%,其中马云的部分价值124亿元。

如果不考虑马云的捐赠,第十二届(2015)慈善榜其他198位慈善家捐赠总额仍达到95.02亿元,人均捐赠0.4774亿元。而第十三届(2016)慈善家榜147位入榜慈善家的人均捐赠数额仅为0.3580亿元。

这一变化,与2015年经济形势的变化趋同,显示出某种相关性。

★ 互联网等行业发力

虽然捐赠总额下降,但从行业的角度来看,部分行业在慈善捐赠中的表现依然抢眼。

2015年最高的捐赠额依然出现在互联网行业,腾讯主要创始人、腾讯基金会发起人陈一丹以2.93亿元的捐赠额名列榜首,这些捐赠主要投入到了武汉学院。除了陈一丹以外,还有来自互联网的4位捐赠人入榜,分别是阿里巴巴马云、百度李彦宏、京东刘强东、2345庞升东6004万元。

房地产行业涌现出的入榜慈善家最多,达到16位,捐赠额总计5.35亿元,占总捐赠额的十分之一强。

金融、投资行业则贡献了最大的行业捐赠总额,合计12位入榜,捐赠总额5.72亿元。

从这些行业的捐赠情况可以明显看出,当一个行业发展较好时,企业家们对慈善事业的投入也相应提高。2016年,哪些行业将涌现出更多的慈善家,我们拭目以待!(王勇)

中国慈善企业榜:
民企是大额捐赠主力军

2015年,亿元以上额度的捐赠企业数量和捐赠总额与前一年持平,世纪金源集团、腾讯公司和万达集团依次占据了企业捐赠榜的前三名。从这份榜单上可以看出,民企成为了国内巨额捐赠的主力军,并且比例在不断扩大;排名靠前的捐赠企业几乎全部来自经济发达地区;房地产、能源矿产仍为大额捐赠企业所处的行业,但比例进一步下降,各行业都逐渐重视对社会责任的履行;在没有大型灾难发生的年份,企业的社会捐赠趋于常态。

自第三届中国慈善榜为慈善企业排名制榜以来,这份榜单严格以上一年度捐赠100万元为底额,按该年度实际捐赠的货币金融总和,排列出慈善企业的名单。今年,世纪金源集团以5.196亿元的捐赠额问鼎,腾讯公司和万达集团分别以4.7亿元和3.6亿元的捐赠位居其后。2015年,上榜企业数量349家、捐赠总额48.667385亿元,其中,13家企业的全年捐赠额过亿,总额为28.6672亿,以上这些数字与去年基本持平。可见,在没有大型灾难突发的年份,企业的社会捐赠已趋于常态。

从内地企业表现来看,2015年民营企业表现依然强劲,共有219家企业上榜,占所有企业数量的62.75%,其捐赠总额达到39.1749亿元,占榜单总捐赠额的八成(80.49%),比上一年度这一比例(60.57%)多出两成。民营企业占据了这份榜单前十名的八个席位,过亿捐赠(含亿元)的民企也以11家占据首位,捐赠额达到25.2958亿元,比去年多出近8亿元。

从企业所在地来看,北上广、江浙地区及港澳台等经济发达区域仍是捐赠的主要来源,以广东为总部的企业以10.228亿元的捐赠额再次居榜首。

从企业所处行业来看,房地产和能源矿产仍为大额捐赠企业所处的行业,但比例进一步下降。以房地产企业来说,上榜企业35家,比去年减少19家。这35家地产企业的捐赠总额为9.7031亿元,也比去年同类数据下降近2亿元。(高文兴)

中国公益基金会榜:
公众筹款大幅上升

 

去年中国慈善榜,我们增加了中国公益基金会榜单,今年第二次发布。截至目前,中国共有4923家基金会,在放开登记等多项利好政策出台之下,基金会数量持续迅速增长。

2015年,公募基金会的筹资成绩普遍较好。对比前后两张榜单,我们可以看到,公募基金会前10名,2015年募捐总额达到39亿多人民币,比上一年度的前10名募捐总额增加了11亿多。2015年,募捐收入超过1亿的公募基金会有13家,2014年则只有7家。考虑到2015年发生了尼泊尔地震(波及西藏),2014年发生了鲁甸地震,重大自然灾害应该不是造成两个年度募捐差距的主要原因。

 

 

★ “互联网+”助推基金会捐赠

根据《公益时报》报道,2015年多家基金会反映,由于经济下行的压力,企业捐赠意愿有所下降,不如以往捐赠力度大。但与此相反,多家基金会的公众筹款比例大幅上升。2015年,中国青少年发展基金会公众筹款接近筹款总额的40%;中国妇女发展基金会的公众筹款占比约30%;中华少年儿童慈善基金会公众筹款占累计筹款总额的59%;壹基金则已连续两年70%以上善款来自公众捐赠。

单个公募基金会的公众筹款占比提高,是受其机构理念和募款方式的影响,而大量公募基金会的公众筹款增加,则与风生水起的“互联网+公益”密不可分。几乎所有公募基金会网络筹款都取得了好成绩。2015年,多个互联网公益平台齐发力,腾讯9·9公益日更是制造了一次公益节日,慈展会上,“互联网+”占据小半壁江山。互联网与公益的结合,让筹款与传播融为一体,将公益送到大众“手中”,捐款更便捷、了解项目更直观、机构与捐款人的互动更亲密、捐款公示更透明。就在4月20日,壹基金与阿里云达成合作,阿里云将基于大数据业务和数据挖掘技术为壹基金的月捐战略提供重要支持,在捐赠人的大数据营销、月捐人的开发与服务等方面推进合作。互联网已经成为公益机构维护捐赠人的重要手段,不快步跟上可就要被时代嫌弃了。

非公募基金会方面,2015年捐赠支出超过1亿元的有6家,2014年则只有3家。前后两年非公募基金会公益支出前10位差别不大,2015年有广东省国强公益基金会、韬奋基金会两家新机构进入前10。

2015年5月29日民政部和国资委联合出台《关于支持中央企业积极投身公益慈善事业的意见》、明确指出支持中央企业积极投身公益慈善事业。同年8月,中国互联网发展基金会在北京成立,这是中国乃至全球范围内第一家互联网领域公募基金会。

★ 基金会引领中国民间公益走出去

再看公益服务,2015年出现了一次大规模的民间力量海外救援。2015年4月25日,尼泊尔发生8.1级地震,中国扶贫基金会、壹基金、爱德基金会、中国社会福利基金会等基金会及其救援队伍第一时间赶赴灾区,开展救援工作并捐款捐物。此次大规模海外救援为正在跃跃欲试“走出去”的中国民间公益力量打了一剂催化剂,也将成为中国公益走出去的重要里程碑。

2015年,中国扶贫基金会成立了驻缅甸办公室、驻尼泊尔办公室,扶贫基金会国际化探索已经从第一个阶段“短平快”的紧急救援,和第二阶段跨出国门自己操作国际发展项目、成立国际部,发展到了第三个阶段,派工作人员驻扎受援国,长期开展项目,注册海外办公室。2015年7月,爱德基金会在埃塞俄比亚首都成立了非洲办公室,这也是第一家中国公益机构在非洲正式设立办公室。

近日,中国扶贫基金会、爱德基金会、浙江公羊队等救援力量远赴厄瓜多尔地震灾区救援。可以预见,未来国际上将更多地出现中国民间公益的身影。(王会贤)

Translated by Tang Shuhua

No related content found.

Share: