The Communications Officer is responsible for leading the development and implementation of effective multi-platform communications strategies in campaign projects under the leadership of Project Leader. This position requires strong specialized skills and experiences in communications-related area, including knowledge of news industry, creating and pitching compelling stories, networking with traditional and new media, and utilizing tools and best practices to enhance Greenpeace’s ability on news making and building public support.
The post holder is line managed by the Head of Communications Unit or Communications Team Leader, and assumes significant responsibility in the development and execution of campaign projects, either in the role of Project Leader or works under the leadership of Project Leader. The post holder also assists the Line Manager in developing and implementing non-project communications strategies to achieve organizational goals and enhance Greenpeace capability to influence public agenda and build public support.
The post holder will usually work in a team composed of campaign, communications, action, research and fundraising staff. Effective decision requires integrated approach and knowledge. The post holder may be assigned to work in projects which involve other Greenpeace offices.
Conceptual tasks, Strategy development and/or Project management
Champion communications in campaign and project planning. Lead the development of effective multi-platform communications strategies and tactics which are integrated in project plans, including collaboration with other Greenpeace offices if required.
Contribute to Greenpeace long-term communications strategy and organizational strategies related to communications. Stay abreast of the latest trends in communications, traditional and online media, and identify opportunities to adapt Greenpeace work accordingly.
Direct and oversee the development of the communication strategies and work plan for the campaign projects. Coordinate the planning process in collaboration with other departments, Greenpeace offices and Greenpeace International to have project strategy, work plan and resource plan approved.
Provide communications-related inputs on the future direction of campaigns. Seek and recommend communications opportunities.
Coordinate and execute cohesive, creative and effective communications strategies, including task managing others and collaborating with other Greenpeace offices when required, to increase visibility of Greenpeace campaigns in traditional and new media, and enhance public support and alignment to Greenpeace campaign goals.
Identify opportunities for proactive and reactive communications in traditional and new media. Prepare press events and public communications materials. Contribute to the creation of visuals and compelling stories to support communications plans and activities.
Lead project teams, or individually, to deliver high-quality project outputs in line with the project plan. Determine priorities, assign responsibilities and task-manage staff (if relevant) within project work.
Build and maintain relationship with traditional and new media. Maintain media contact database.
Handle press inquiries and respond to public inquiries about campaign issues and other organizational matters. Build and maintain a sound general knowledge of all Greenpeace campaigns and issues.
Work with agencies, designers and vendors to produce content, creative tools and database for effective communications.
(All information collected for recruitment purpose only)
Greenpeace is committed to the principle of equal employment opportunity for all employees, regardless of sex, marital status, race, religion, age, disability, sexual orientation, gender identity and any other characteristics unrelated to the performance of the job. Selection will be in accordance with objective, job related criteria and the appointment will be on the basis of applicant's merits and abilities.